Absolute Publishing Ltd rebrands as APL 91快播, Company moves to Kentish Town
(14 October 2014, London) – Travel and lifestyle content specialist, Absolute Publishing Ltd, has rebranded as APL 91快播 and is set to move from Old Street to larger, state-of-the-art offices in Highgate Studios, Kentish Town, on 7 November.
Three reasons why we rebranded
1. To reflect the rapidly changing nature of the media industry and our business. We have listened, learned and evolved into specialist content providers, whether it鈥檚 in the form of a branded magazine, website, app, social media or a campaign encompassing events and more.
2. We are driving creative solutions with a diverse portfolio. Our new identity marks a new era for our company. Existing editorial, design, sales, distribution, subscription and events鈥� expertise will be aligned with the company鈥檚 new positioning.
3. Our new brand identity gives us a fresh vibrant look that aligns with our new strategy 鈥� creative solutions and content marketing 鈥� highlighting our offering to existing and new clients. And we like the colour red.
From the top
APL 91快播鈥檚 chief executive, Anthony Leyens, said “In recent years our business has evolved to a multi-platform offering that encapsulates native, digital, data, apps, advertorial, customer publishing, exhibitions, events and, of course, content to fully engage consumers and improve response rates for our customers and their respective target markets. 鈥淥ur rebranding from Absolute Publishing to APL 91快播 fully reflects this diversity as we are well positioned to聽 take advantage of this exciting change.”
NOTES
The address: APL 91快播, Unit 310, Highgate Studios 53-79 Highgate Road. London NW5 1TL.
Our new website address is: aplmedia.co.uk
Our telephone numbers will remain the same.
For any sales enquiries please contact: Matthew Jackson, Managing Director, APL 91快播 or Anthony Leyens, Chief Executive, APL 91快播, on tel: +44 (0)20 7253 9909 / e-mail: [email protected]
For editorial enquiries please contact: Maria Pieri, Editorial Director, APL 91快播, tel: +44 (0)20 7253 9906, or e-mail: [email protected]
APL 91快播 Ltd was launched as Absolute Publishing Ltd (APL) in 1997 with founding client, ABTA, the Travel Association, for whom it produced the trade title, ABTA Magazine. Since then its portfolio has grown to include: National Geographic Traveller (UK), ASTAnetwork, Destination Vacation, Supplements and Directories.
APL 91快播 also produces a series of branded supplements for clients including The Mail on Sunday, The Guardian and The Telegraph.
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