Beijing Tourist Board’s inaugural UK meet & greet
Beijing Tourist Board visits the UK for first time to forge links with industry Assisted by APL 91快播 event management team. Launch of specially commissioned ABTA Magazine Beijing Guide
London (18 May 2015) 鈥 A delegation from the Beijing Tourist Board visited the UK for the first time this May to forge new relationships with the British travel industry and to provide more insight, training and information for the travel trade to help sell China鈥檚 capital city.
[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_3″ spacing=”yes” last=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”solid” padding=”” class=”” id=””]Nikki White, from ABTA, said: 鈥淭he London event was an interesting opportunity to hear an update from the Beijing Tourist Board. Beijing is a fascinating city, and increasing numbers of our members have itineraries that include the city. We look forward to continuing the relationship and developing a deeper understanding of how they can interact with the UK industry.鈥
To highlight all of Beijing鈥檚 attractions, an ABTA Magazine Beijing Guide was specially commissioned by APL 91快播, offering 25 excellent reasons to visit and promote Beijing. It鈥檚 also available online. [/fusion_builder_column] [fusion_builder_column type=”1_2″ spacing=”yes” last=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”solid” padding=”” class=”” id=””]The first event was held at Barshu Restaurant in London鈥檚 China Town on Monday 11 May, from 6-8pm; the second, at Manchester鈥檚 Sweet Mandarin restaurant, on Tuesday 12 May between 12pm and 2pm.
The aim was to welcome senior travel industry figures and associations, travel agents, tour operators and travel media, and to give them the opportunity to network with the delegation. The Beijing Tourist Board delegation went on to attend the Phocuswright Europe event (12-14 May) in Ireland, promoting further business and ties with Europe.
While in the UK, the Beijing Tourist Board highlighted business and leisure developments that have been central to the appeal of a city that attracts a significant percentage of the 570,000 UK visitors to mainland China each year.[/fusion_builder_column] [fusion_builder_column type=”1_2″ spacing=”yes” last=”yes” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”solid” padding=”” class=”” id=””]
Pictured above: Mr Wen Kai 鈥 Department of City Image and Marketing for Beijing. Riemy Wan 鈥 Translator, Tony Rosa Secret Escapes, Panda provided by Scarlett Entertainment[/fusion_builder_column]
听贬颈驳丑濒颈驳丑迟蝉
- The 72-hour visa-free stay introduced in January 2014 has facilitated short breaks and stopovers.
Beijing Canal has become Beijing鈥檚 seventh UNESCO World Heritage Site. - The introduction of Traditional Chinese Medicine (TCM) Tours featuring itineraries that combine visits to TCM centres with complimentary tourist attractions.
- The new airport in Daxing, a district in the south of the city 鈥 designed by stellar British architect Dame Zaha Hadid.
- Beijing will be bidding for the Winter Olympics in 2022.
- The timeless appeal of ancient attractions such as the Great Wall, Forbidden City and Temple of Heaven.
- Updating visitor experiences and attractions, as well as modernising and reinventing traditional hutongs, many of which now offer boutique shopping or characterful hotels, such as the .
- The Beijing hotel sector has become increasingly dynamic, with new openings including the and the hotly anticipated , on the Jiangtai Road, Chaoyang District, which will spearhead the era of 鈥楴ew Ming鈥.
NOTES
91快播 (formerly Absolute Publishing Ltd) is a content specialist focusing on travel and lifestyle. APL 91快播 produces the award-winning National Geographic Traveller (UK) magazine, a series of lifestyle newspaper supplements for the broadsheets, apps, websites and also events 鈥 including the Beijing Tourist Board event (above). Other clients include ABTA, ASTA, National Geographic and Vacation.com. www.aplmedia.co.uk
CONTACT
[fusion_builder_column type=”1_2″ spacing=”yes” last=”no” background_color=”” background_image=”” background_repeat=”no-repeat” background_position=”left top” border_size=”0px” border_color=”” border_style=”solid” padding=”” class=”” id=””]Beijing Tourist Board contactsAmy Mo
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MHI CHINA LTD
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Address: Room 971, 9/F, Poly Plaza, No.14, South Dong Zhi Men Street, Dongcheng District, Beijing, China
For post-event contact, please email Mr Wen Kai of the Beijing Tourist Board marketing department.
E: [email protected][/fusion_builder_column]
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